The colours are inspired by the flag of Chicago, where modern improv developed. The Chicago six-pointed star is changed to a five-pointed star to represent the theatre and entermtainment.
The single, top star represents the audience and their contribution, the suggestion.
The middle two stars represent the two-person scene, which is the foundation of most shows.
The bottom three stars represent the performers in the backline who support and expand the scene.
The lower five stars sit on a field of blue that represents the stage and separates the performers from the audience.
Reusable for All Circumstances
The uptake and popularity of a flag depends on whether it can be reused in lots of circumstances: websites, posters, flyers. The goal is not to design a single flag for all circumstances but to create a design that could be recognised even when altered to suit all circumstances.